Within 23 hours, the Times removed the book from the list, acknowledging in a vague statement that they had discovered “inconsistencies in the most recent reporting cycle.” She was accused of plagiarizing the book cover, white entitlement, and of hiring ResultSource, a company that runs cynical marketing campaigns aimed specifically at gaming the best-seller system. People called her a con artist and a cheat. The reaction on Twitter was swift and unsparing. Amateur detectives - several of them YA authors themselves - soon uncovered evidence that Sarem, or someone working with her, had bought the book in bulk, presumably in order to get it onto the best-seller list. If anyone in the publishing world had even heard of Sarem, they didn’t say so. No one had reviewed it in any of the usual blogs or publications. And yet, hardly anyone seemed to have read her book. A Hollywood movie that sells 18,000 tickets in its first week is a catastrophe a YA book - any book, really - that sells that many copies within a week of publication is a sensation. Apparently she had sold more than 18,000 copies in the first week alone. In August, her book suddenly appeared at the top of the Young Adult Hardcover Books best-seller list. Sarem, in case you missed the headlines, is the author of Handbook for Mortals. She was a New York Times best-selling novelist, and if everything continued according to plan, she would soon star in a major motion picture based on her book. Like so many little girls and boys, she wanted to be a star, and for a brief moment this summer, her dream seemed poised to come true. Sarem thanked Chasez and tweeted a brief description of the book, which doesn’t sound like an appropriate plot for a YA book.When Lani Sarem was a little girl, she had a fantasy. JC Chasez, the author’s cousin (!), promoted the book when it was released last week. But that isn’t this story’s only celebrity twist. The band tweeted about the author on its official Twitter account: “yes, this is weird but not surprising…We fired her for these kind of stunts. One of the bands she managed? Blues Traveler. It turns out the author worked as a band manager before she decided to write YA books. Jeremy West, another writer, also did some sleuthing. He called for more sources to come forward anonymously. Stamper exchanged DMs with bookstore employees, who told him they received calls about ordering the book in bulk for “events.” (Still, NYT should know something fishy happened.)- Phil Stamper August 24, 2017
It looks like they found a way to purchase the book in many regions, not as bulk orders.
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